ECOGUIDE
IS SUPPORTED BY
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EcoGuide
Florida Green Lodges
Greetings and thank you for taking the time to look over our Media Information Kit.
We are pleased to announce the creation of the EcoGuide to Florida's Certified Green Lodges - the first-ever multipronged marketing program to promote your Green Certification directly to the Green Traveler.
EcoGuide Florida Green Lodges is distributed at the most successful consumer travel shows, in the largest travel markets in the United States, reaching the active Green Traveler before they make their travel arrangements.
Make sure the active Green Traveler books with you.
You went to great lengths and expense to gain your Florida Green Lodges Certification. Now that you have accomplished this, you need to tell the Green Traveler!
83% of consumers will choose Green if you reach them with your Green message.*
Consider the cost of your certification and then consider the cost of attending national travel shows to promote your certification - it is not cost effective. Now consider the cost of EcoGuide doing the same thing for you – reaching the Green Traveler – for as little as $47 per thousand – that is less than $.05 per person.
EcoGuide to Florida Green Lodges targets your market effectively for less.
Not only is the EcoGuide distributed at shows and other ecoevents, but we go beyond the borders of the United States by providing you with your own dedicated webpage hosted at www.EcoGuideFloridaGreenLodges.com, allowing you to connect with the international Green Traveler. EcoGuide Florida Green Lodges is the best answer for promoting your Green
Certification.
Sincerely,
Sheila Greenfield
Co-Publisher/Editor
A
Fresh Approach to Marketing Florida EcoLodges
EcoGuide Florida Green Lodges. A GREEN Media & Marketing Initiative.
THE THEME
EcoGuide Florida Green Lodges is an online/print travel planner for the serious eco and adventure traveler seeking current information on Florida's green accommodations. ONLY Florida state certified Green Lodges and Audubon International Green Leaf properties can participate.
THE
FORMAT
EcoGuide EcoGuide Florida Green Lodges is a 64 color page, 7-1/2" width by 10-1/4" high, printed on glossy 100% FSC certified paper in compliance with the environmental and social standards of the Forest Stewardship Council (FSC).
EcoGuide Florida Green Lodges will be divided into six regions: The Florida Keys, South Florida, Central Florida, Northeast Florida, North Central Florida and Northwest Florida - followed by an alpa listing of green lodges in each area.
THE
MARKET
EcoGuide Florida Green Lodges targets the most active travelers in North America
- those who average more than 2-1/2 international trips per year.
THE
DISTRIBUTION
EcoGuide Florida Green Lodges will enjoy a North American distribution of 20,000
copies - distributed
FREE at 14 North American consumer and travel trade shows.
EcoGuide is an official media sponsor of the Travel & Adventure
Show (see our logo on their web site under media partner)
Travel
and Adventure Show Atlanta, New York Metro; Washington D.C; Chicago,
Ilinois:, Dallas, Texas; Los Angeles, California: Santa Clara,
California.
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DEMA Show, Orlando, Florida
Surf
Expo,
Orlando, Florida
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Ecotourism
and Sustainable Tourism Conference (ESTC), Hilton Head,
South Carolina
Dive
Industry Association,
Shows Attendinng: Scuba Show, Long Beach, California; Florida
Dive Show, Florida; Our World Underwater; Chicago, Illinois.
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International Distribution
The
EcoGuideFloridaGreenLodges.com web site will contain all of the information
found in print, but with much more information as there is no limitation
to the amount of content that can be added and updated. The online
version will also offer a downloadable PDF copy of the complete EcoGuide
Florida Green Lodges.
In addition to the display ad, each participating advertiser will
receive a free web page within EcoGuideFloridaGreenLodges.com/CompanyName (web
pages will be managed by the advertiser via password access for uploading
content and pictures). EcoGuide
Florida Green Lodges online will be linked to our international online publications.
XRay-Mag.com is the world’s largest online adventure magazine
with over 157,000 front page views per month. OceanRealmJournal.com
is the world’s only online adventure magazine with coffee-table
print editions.
In addition, we will deliver the EcoGuide Florida Green Lodges PDF to our 28,000
plus email list.
X-Ray
/ Ocean Realm Readers:
AGE:
9%, 12 to 17; 27%, 18 to 34; 40%, 35 to 49; 18%, 50+.GENDER:
56% male, 44% female.
EDUCATION:
36% no college; 44% college; 20% grad school.
INCOME:
18%, 0 to 30k; 22%, 30-60k; 27%, 60 to 100k; 33% 100k +.
SUMMARY
EcoGuide Florida Green Lodges goal is to reach the most active traveler reaching
them while they are in the travel planning stage - thus our reason
for using adventure travel shows and expos for distribution. Anyone
willing to pay a fee to attend a travel show in order to buy a vacation
is a SERIOUS TRAVEL BUYER!
RATES
$
Back Cover 7” x 9-3/4” - $2,995
Inside Covers 7” x 9-3/4” - $2,595
Full Page 7” x 9-3/4” - $2,195
Half Page 7” x 4-3/4” - $1,395
Quarter 3-3/8” x 4-3/4” - $775
For
editorial or advertising questions please contact: Download this media information in PDF format:
Editorial & Sales
Richard Stewart, Publisher/Editor-in-Chief,
Richard@EcoGuideFloridaGreenLodges.com
352.817.5893
Sheila Greenfield , Co-Publisher/Advertising Sales
Sheila@EcoGuideFloridaGreenLodges.com
352.615.8585
EcoMedia
& Marketing Group
Richard Stewart
CEO/Publisher/Editor-in-Chief
EcoMedia
& Marketing - North America
David
Minkow, Managing Partner
EcoMedia
& Marketing -
Central/South America
Lucia Anreus-Hall,
Managing Partner/Co-Publisher
EcoMedia
& Marketing - Caribbean
Tim Hall,
Managing Partner/Co-Publisher
EcoMedia
& Marketing -
Pacific
Sherry Sabety,
Managing Partner/Co-Publisher
EcoMedia
& Marketing-
Europe & Africa
Peter
Symes, Managing Partner/Co-Publisher
EcoMedia
& Marketing -
Australasia
Tanicio
Ruiz , Managing Partner/Co-Publisher
REGIONAL
PUBLISHERS/EDITORS
Lucia Anreus-Hall
Co-Publisher
EcoGuide Costa Rica
Lucia@EcoGuideCostaRica.com
Christi Allen
Regional Publisher/Editor
EcoGuide Florida Keys
Christi@EcoGuideFloridaKeys.com
Sheila Greenfield
Regional Publisher/Editor
EcoGuide Florida Green Lodges
Sheila@EcoGuideFloridaGreenLodges.com
Cortland Richards
Regional Publisher/Editor
EcoGuide Florida Emerald Coast
Courtland@EcoGuideFloridaEmeraldCoast.com
Owen Williams
Regional Publisher/Editor
EcoGuide Indian River Lagoon
(Volusia to Indian River Counties)
Owen@EcoGuideIndianRiverLagoon.com
Mandy Young
Co-Publisher/Editor
EcoGuide Southern Africa
Mandy@EcoGuideSouthernAfrica.com
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